Held at Fuji Speedway Hotel
Matcha Calligraphy® Japanese cultural experience for international executives

Experience Matcha Calligraphy® Luxury Cultural Program at Fuji Speedway Hotel

Details

DATE: November 2025

PLACE: Fuji Speedway Hotel

We recently held the
Matcha Calligraphy® International Cultural Art Program at the Fuji Speedway Hotel, welcoming
corporate executives who are active on the world stage.

This program is a Shoran original luxury cultural experience that allows participants to experience the aesthetic senses of
**”stillness,” “pause,” and “harmony “** at the core of Japanese culture through
the aroma of matcha green tea, the breath of a brush, and the beauty of margins.

Matcha Calligraphy® creates a cultural dialogue that transcends language

Matcha Calligraphy®, which uses Shizuoka matcha tea as ink, is a five-sense art experience that involves not only sight, but also smell, breath, and concentration.

In the serenity of facing a single letter,
each participant’s inner thoughts and philosophy crystallize into a unique work of art.

The participants this time were leaders of the executive community who gathered from
countries around the world.
The art medium created a natural dialogue that transcended language and national borders.
It was impressive to see how the whole place became softly united.

This experience was not only an introduction to Japanese culture, but also a time of high value in terms of
cultural diplomacy and art diplomacy.

Why choose Matcha Calligraphy

Matcha Calligraphy Matcha Calligraphy® is highly appreciated in the following situations

  • International Conference and Summit Related Programs

  • Embassy Receptions and International Exchange Events

  • Cultural training for executives of global companies

  • Private Luxury Cultural Experiences for the Affluent

  • Japanese cultural art program for inbound VIPs

The concept and experience design are supported by companies, organizations, and individuals in Japan and abroad.
“Conveying authentic Japanese culture quietly, deeply, and beautifully”.

Connecting the world through the power of culture

Shoran will continue to carefully deliver high quality international cultural art programsthrough
calligraphy × matcha × breath × margin
connecting people to people and culture to culture
.

Reflections

“We are happy to hear that all the participants enjoyed themselves and that we were able to introduce them to the unique cultural experience of Shaoran.
The travel agency representative said he would definitely recommend it as a group activity in the future.”

富士スピードウェイホテル ご担当者様